![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/4b703715-0a5c-4c8f-82e6-efbfe5bc3628_rw_1920.jpg?h=12e79c929a40d25745054038fae1464d)
T H E A S K
Jetta is one of the most popular VW car in Canada. Jetta owners have the tendency to be loyal to the VW brand and often change their Jetta to a newer model of a Jetta. Let's get our current owners, prospective buyers and leasers excited about the 2019 Jetta, a fully loaded edition.
I N S I G H T
Choosing a car comes down to how it feels in your hands. This Jetta has all the feels.
I D E A
We turned up the joyride feels online and in email.
![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/e8497d6f-6ee6-4946-b21b-ef58dd2cd5da_rw_1200.gif?h=6eccf65a1e4acaa0a783c5ed5d5c197e)
I N S T A G R A M S T O R I E S
E X T E N D L E A S E E M A I L - D E P L O Y M E N T 1
![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/b6ee898f-c0a3-4f7c-bc7d-cd6a6443bd7f_rw_600.gif?h=ebed6bd7679d0825261a2e51d096d93d)
E X T E N D L E A S E E M A I L - D E P L O Y M E N T 2
With horizontal and vertical scrolling, we allowed the drivers to choose the choose if the want to
wait for the All-New Jetta by extending their leases or choose another VW to drive away.
![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/99747a11-2844-4942-8f32-dbf25042faaf_rw_1920.jpg?h=079dadf6ec485af506845acbbd800e27)
H A N D R A I S E R L A N D I N G P A G E
![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/412114aa-898a-43a0-b880-e716ac1988d4_rw_1920.gif?h=3d52d671edeb7feb987352f5e89c2c5a)
P R I N T D M
![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/6f04e4b4-2a50-4b49-b55d-ee4aca609e1c_rw_1920.gif?h=35c5d99e034d8b90f197ea375326152a)
L A U N C H E M A I L
![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/10474e1e-46e3-4cf0-afb7-f9cde65e0d74_rw_600.gif?h=2f29c3cbe2ef27e485bc4fd9ddc158a6)
E N G A G E M E N T E M A I L
![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/c1d7256b-39e7-42ad-a16c-6ec54048d57a_rw_600.jpg?h=969478f3d129e2e5ccdfde6a3a1238b0)
B U I L D A N D P R I C E E M A I L
![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/4b5207bc-578b-4532-a9cf-89b70ca788c2_rw_1200.gif?h=4082a3bb9eae927251029dddddd95479)
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J E T T A G L I L A U N C H E M A I L
![](https://cdn.myportfolio.com/c594f3ce-00cd-4e46-9ce6-f7dc65a3a0c1/6b4d792a-2d5e-4a2c-887f-8655764140a7_rw_600.gif?h=f05a3e10f2449c0897b74f10ec53ceed)