A curious human being obsessed with the craft, who has found a career as an Art Director and Creative Director. I'm a believer in the fight, in making it personal and keeping it simple. 
My professional journey began as an illustrator, animator, and mural painter for various agencies. In 2004, I took a significant leap and established my own Guerrilla Marketing Agency, becoming one of the pioneering figures in this field in Brazil.
In 2009, I decided to embark on a new direction by founding a design studio dedicated to mastering the art of design, with a focus on serving business-to-business (B2B) and business-to-consumer (B2C) clients across globally renowned industries. Notable collaborations included Johnson & Johnson (Brazil, US, and Colombia), Nestlé (Brazil), Embraer S. A. (Brazil), BASF (Brazil and Latin America), and AkzoNobel (Brazil, Argentina, US, China, France, Germany, Indonesia, Netherlands, Poland, Russia, Turkey, and Uruguay).
My journey led me to Canada in 2014, where I began freelancing as an Art Director for multiple agencies. By 2016, I joined DDB, specializing in data-driven smart delivery campaigns, and gradually progressed to the role of Creative Director. In 2019, I had the honor of being selected as one of the top 50 high-potential employees within DDB's extensive network of 54 offices across 19 countries, comprising over 3,400 talented individuals. This recognition came through the DDBLab program, which identifies, trains, and rewards exceptional individuals for future leadership roles within the Omnicom group.
Currently, I work as the Group Creative Director for JP/TBWA, where I maintain a hands-on approach, actively involving myself in every aspect of the creative process, down to the smallest details.
I have had the privilege of participating as a jury member for esteemed awards such as the CMA, ECHO, The Marketing Awards, and Webby Awards. These experiences have allowed me to contribute my expertise and insights to recognize and celebrate outstanding creative achievements.