Everyday, millions of people around the world enjoy the benefits of Johnson & Johnson products. The organization is always seeking new technologies to develop products to add value to the consumer. With a large range of products, Johnson & Johnson Brazil manufactures many items that will only be commercialized in other countries, such as their Band-Aid line. For this reason, Johnson & Johnson decided to develop an internal event to familiarize their employees all products made by the organization. The concept design was based in a message visually displayed by using products from all of its divisions, showing the organization’s product diversification in an attractive way.