Jarbas is a family operated award-winning bakery located in Sao Paulo State, Brazil. The business sought a modern design packaging for their healthy line of breads. The design team’s approach was to work with a bright color palette leading to an inviting artisan and clean design. The package’s shape, as well as the shelving system were created to assist with the logistics of vertically stocking the product, in addition to maintaining the shape and quality of the bread until the very last slice. Within this project were also designed POS displays and advertising materials.
Jarbas won short list for Best Packaging Design at “Recall Magazine Award” in 2014.